Contact

eroutenberg@gmail.com

eric on linkedin

Accolades

The One Show 2025 Bronze Pencil • The One Show 2023 Bronze pencil • D&AD 2023 Wood Pencil & Shortlist • London International Awards • Cannes ShortList • The ANDYs • Kinsale Shark Awards • The New York Festivals • The Kelly Awards • Communication Arts • Chicago International Film Festival Television Awards • The Museum of Modern Art New York Permanent Collection, Dept. of Film & Media • ADDY Awards Gold local & national

C.V.

Oatly Creative Director, North America July 2021 - present

Driving the Oatly brand creative for the US including advertising, social, content, experiential and activations.

R/GA New York Group Creative Director (contract) Sept. 2020 - June 2021

Created new campaign line for Samsung’s Galaxy brand, "Life opens up with Galaxy"; launched Galaxy mobile OLV campaign.

Nature’s Fynd Executive Creative Director (contract) Aug. 2019 - Jan. 2021

In-house Creative Lead for tech-food start-up, building brand with CMO from non-existent to full launch.

R/GA, Edelman, Smarter Nutrition, Simple Mills Creative Director (contract) Sept. 2019 - March 2020

DDB Group Creative Director (contract) Aug. 2019 - Sept. 2019

McDonald’s & new business with DDB New York & Chicago.

Social Deviant Executive Creative Director (contract) Jan. 2019 - March 2019

Leo Burnett SVP/Creative Director Sep. 2010 – Jan. 2019

CD, UnitedHealthcare acct. 2014-2018
CD, Invesco & PowerShares accts. 2010-2017. 
Led pitch and won esurance account in 2011. $7MM net growth. CD thru year 1. organic growth of 31%.

Leo Burnett VP/Creative Director Feb 2008 – Aug. 2010

Sold the first-ever live action short film script to Walt Disney Co. Pitched and won Invesco in fall of 2010.

Leo Burnett VP/Creative Director Oct 2003 – Feb. 2008

Ran the Coca-Cola Company acct, agency SWAT team on Allstate, Kellogg’s, MorganStanley, Hallmark & Altoids.

Leo Burnett Creative Director May 2000 – Sept. 2003

Pitched and won Delta Airlines acct. Worked on Kelly Award-winning Heinz campaign and Polaroid before its demise.

Brand Experience

Oatly, Xfinity, Samsung, Coca-Cola, McDonald’s, Allstate, Altoids, Disney, Polaroid, Nintendo, Corona, Johnson & Johnson, United Heathcare, Invesco, esurance, Centrum, MorganStanley, United Airlines, Delta Airlines, Hallmark, Nintendo, Reebok, Northwestern School of Business, GM (Cadillac & Buick), The United Way, Kellogg's, Proctor & Gamble, Fifth Third Bank

School

The University of North Carolina at Chapel Hill, B.S. in Journalism & Mass Communications